World Breastfeeding Week from 01.08.2024 to 07.08.2024 at KVK Wyra, Khammam district

World Breastfeeding Week from 01.08.2024 to 07.08.2024 at KVK Wyra, Khammam district

World Breastfeeding Week is celebrated from August 1st – 7th each year to promote breastfeeding and improve the health of babies. The week commemorates the Innocenti Declaration signed in 1990 by the World Health Organization and other organizations to support breastfeeding. The week's goals include:

  • Protecting the right to breastfeed
  • Promoting the right to breastfeed
  • Supporting the right to breastfeed
  • Galvanizing action on breastfeeding themes
  • Sharing information on breastfeeding benefits and strategies
  • Promoting enabling environments that help women to breastfeed

Krishi Vigyan Kendra, Wyra has organised activities on World Breast Feeding Week from 01.08.2024 to 07.08.2024.  The activities were participated by Dr K. Ravi Kumar, Programme Coordinator (FAC) and scientists Dr Jessie Suneetha. W, Dr. V. Chaitanya and Mrs. P.S.M Phanisri. The 2024 theme for World Breastfeeding Week is "Closing the gap: Breastfeeding support for all". The campaign will celebrate breastfeeding mothers and the ways families, communities, societies, and health workers can support them. Breastfeeding is one of the most effective ways to ensure child health and survival. It provides infants with the nutrients they need, protects against allergies, sickness, obesity, and diseases, and protects against infections. The WHO recommends exclusive breastfeeding for the first six months after birth and then adding nutritious complementary foods while continuing to breastfeed for up to two years or longer. As part of World Breast Feeding Week from 01.08.2024 to 07.08.2024, awareness programmes and group discussions on importance of breast-feeding infants with colostrum as early as possible because it contains antibodies that provides protection against environmental germs and internal inflammation. Also, the infants to be exclusively breast feed for the first six months without even giving water and it contributes significantly to the healthy and long-term development of infants were organised.